Designer Collections

Since our establishment in 1850, Preusser Jewelers has formed relationships with some of the most respected jewelry designers in the country. Ranging from classic to contemporary styles, our designer collections are sure to meet the tastes of any customer. Before you visit our jewelry store in downtown Grand Rapids, be sure to read up on some the designers we carry.

L'Amour Crisscut

The L’Amour diamond is a design masterpiece to behold in its beauty and simplicity. Its distinctive design features 50 facets and two straight sides with subtle curvatures at the top and bottom that create a brilliant reflection unlike any other. Making a powerful and luxurious statement, L’Amour is available in a range of sizes and customized styles with sizing 40 to 50 percent larger than a comparable emerald-cut diamond. It is the ideal choice for today’s woman seeking a bold yet romantic piece of jewelry that’s both modern and classic. L’Amour also offers the unique benefit of significant value for its size.

Michael M

Launched in 2008 Michael M is a very exclusive collection of handmade bridal and fashion jewelry, created to last a lifetime. It’s clean European artistry and unrivaled craftsmanship are simply extraordinary. Created totally by hand in America, each piece has an identity number engraved on it. His jewelry achieves a fashion-forward sensibility that will never succumb to passing trends.


Verragio is the creator of the Luminoset™ setting – a revolutionary design that reveals all sides of a diamond. Each exquisite Verragio design is chosen and completed to the ultimate level of execution. If you want intricate wire scrolling and a truly amazing 360 view, these are the collections you want. Available in many combinations of all 3 colors of gold, along with platinum.

Spark Creations

Spark Creations features vivid intense colored stones blended with intricate platinum or 18-karat gold craftsmanship, many of which are one of a kind, are truly art for you to wear. The versatile Tuxedo collection is wearable every hour of the day, made with beautiful black and white diamonds.

Simon G.

At our jewelry store, we proudly offer many of Simon G’s beautiful collections. Please use the link at the top of our home page to view Simon G’s work.

Peter Storm Jewelry

Each Peter Storm design displays the true beauty and emotion of the diamond it holds. Whether it’s from his superb “Naked Diamonds” collection, or “Rock My World”, all exhibit his vision with precision, integrity, and dedication for true timeless grace. Peter Storm Jewelry is made in the USA and available now at our jewelry store.

Frank Reubel Designs

Our jewelry store has beautiful collections from Frank Reubel. His “Art of Romance” is a very bold contemporary bridal line which is modern yet elegantly sculpted. He also does variations in gold or sterling silver with gemstones, creating a fun look which is still timeless. The gemstones are uniquely cut and set into architecturally designed pendants and rings. Made in the USA.

Little Bird Bridal - Jewelry by Doves

Little Bird’s designs have features from the early 1900’s and combine them with this millennium. The designs are available in 18Kt. yellow, rose and white gold. At our jewelry store, we always leave the center stone choice up to you. Whether it is a diamond or a gemstone, Little Bird’s unique designs, and beautiful wedding bands must be seen in person to appreciate them!

James Breski

This is truly fabulous color in vintage-style designs, Breski offers the best of 1920’s classics. In his bridal designs, you can find that elusive art-deco theme which is stunning. Made in the USA.


Over 40 years ago, Benchmark brought the Comfort Fit design to the United States and obtained a patent. The inside of the rings are oval shaped, eliminating the sharp edge against your finger, providing years of comfortable wear. Other companies have modified this design but Benchmark’s is the original; a true Comfort Fit. They offer classic 14Kt. and 18Kt. and platinum, along with the newer contemporary metals, like tungsten, cobalt, and ceramic, and the latest, Tantalum, just to name a few. All Benchmark® pieces in our jewelry store come with a lifetime guarantee.

Dora Rings

Originally from Europe, Dora has the unique ability to vary wedding band widths and metal combinations so your rings will fit your style and taste. Our jewelry store has over 100 styles to choose from!


If you like a bold look, with striking classic lines, this is the collection for you! Check out their “floating” diamond rings.

Visit Our Jewelry Store

To browse through our large array of designer collections, visit Preusser Jewelers today. Located in the historic Ledyard Building on the southwest corner of Ottawa and Pearl, our jewelry store is conveniently located in downtown Grand Rapids and is easily accessible from both major expressways.

Preusser Jewelers

125 Ottawa NW
Suite 195
Grand Rapids, MI 49503

You reach Preusser Jewelers on:
888.523.5209 or 616.458.1425

Fax: 616-458-9351 Email: